Structure before decoration
Goal, audience, offer, and the single action the page has to earn. The page order follows from that.
Web design & build
Websites built to earn the next click.
Plenty of sites look fine and still lose people. I build small-business sites where the page order, the message and the one action you want get decided before anything gets styled. Based in South Florida, working across Broward County and with clients further out.
- 48-hour response
- Free consultation
- $1,800 to $6,500
What a build includes
Every project gets scoped on its own. These are the parts that tend to decide whether a site feels finished or merely launched.
A system, not screens
Type, color, spacing and components that still hold together when you add a page next year.
Built mobile-first
Local searches happen on phones. That layout gets designed properly instead of squeezed down from the desktop version.
Forms that arrive
Contact and quote forms wired up, tested, with a confirmation email so nobody wonders whether it sent.
Foundation SEO and schema
Titles, descriptions, headings, sitemap, structured data and a clean crawl path, all set before launch.
Launch and handoff
Domain, DNS, analytics, and a walkthrough of how to run it. Care plans exist if you would rather not.
How the work goes
It starts with working out the point. We settle the goal, the audience, the offer, and what one thing the site has to get someone to do. Most of the value lands here, before any design exists.
Then it gets designed and built: the visual system, responsive pages, working forms, and the launch setup, all shaped around trust and clarity.
After launch, the site keeps changing. Refinements, new pages, seasonal updates. Some clients handle that themselves and some hand it back to me.
The platform follows the priority
I am not loyal to one platform. Cloudflare suits custom, fast builds and client portals. Shopify earns its keep when there is a cart and a checkout. WordPress makes sense when content keeps growing. Wix or Squarespace fits when you want to run the thing yourself day to day.
The right answer is whichever one your business can still operate a year from now. See which platform fits which priority.
Work that shows the point
Education platform · Cloudflare
The Model Teacher
Courses, a client portal, a dashboard and an admin area, not a brochure site.
46 form starts from 136 new visitors · 1:19 average engagementLocal service business · WixLavallee Turf Care
A service-area business that needed the quote request to be the easiest thing on the page.
Roughly 1 in 6 homepage visitors reach the contact page · 66 quote requests startedPriced in the open
Starter sites run $1,800 to $2,500 for three to five pages in about two weeks. Growth sites run $3,000 to $4,000 and add maps, galleries, Google Business Profile setup and deeper SEO. Premium builds run $4,500 to $6,500 for six to ten custom pages with booking, content help and priority delivery.
Each piece is priced on its own, so you pay for the parts your business actually needs. Build your own estimate.
Questions worth asking first
How much does a website cost?
Starter sites are $1,800 to $2,500, growth sites $3,000 to $4,000, and premium custom builds $4,500 to $6,500. The pricing page lets you assemble an estimate yourself, with no email required.
How long does it take?
About two weeks for a starter site, three for a growth site, and around four for a premium build, counted from the point where content and approvals are flowing.
Do I have to write all the content?
No. Premium builds include content writing assistance, and on smaller projects I will shape what you already have into page copy that fits the structure.
What if I already have a website?
Redesigns are common. I will look at what is working, what is losing people, and what can be kept, then rebuild around the action the site needs to earn.
Who owns the site when it is done?
You do. It is deployed to your domain and your accounts, and I walk you through running it. Care plans are available if you would rather hand that part off.
Do you work with businesses outside South Florida?
Yes. Broward County clients can meet in person, and everyone else works over calls and email. Several current clients are in other states.
Working across Broward County.
Based in South Florida and working with businesses across Broward County, plus clients around the country who would rather meet over a call than in person.
Tell me what you are trying to build.
You do not need a polished brief. Say what you are building, where you feel stuck, and what a good outcome looks like. Free consultation, custom quote inside 24 hours.